How much do "influential bloggers?

Living by his pen ... A dream long limited to journalists and authors to success but also begins to take shape for a handful of bloggers.

Even if the overwhelming majority of two million bloggers "assets" of the Hexagon does not a penny, tens of thousands of them are now seeking to monetize their traffic in different ways: commissions on sales, affiliate links sponsored, merchant links, banner "click-wrap" or "in print".

Figures are still difficult to obtain. Operator of the AdSense advertising platform, Google does not provide data on the number of accounts created in the hexagon and the amounts donated. More generous Zlio indicates that some of its members would receive up to $ 750 per month in commissions.

Targeting the past two years the "influential bloggers", the authority Influence of Heaven group, said to her that when dozens of bloggers now affect more than 1,000 euros plus tax per month, income received through companies or associations and subjected to charges and miscellaneous taxes, as well as any other company.

Founder BlogBang.com, board 2.0 sponsored by the Publicis group, Julien Braun believes that even some bloggers as Buzz Otto's driver, whose site attracts over 360,000 unique visitors per month (Data NNR), could soon generate up to 10 monthly 000 euros, which would allow him to pass the very "influential" Lemeur Loïc (6000 € HT / month), Anh Phan's Journaldugeek (about € 5000 ex VAT / month) or Eric Dupin Press-Citron.net (nearly € 3,000 per month), bloggers already have their own society and whose approach comes close to most of the trade press that the diary.

Director of Over-Blog, Frédéric Montagnon recognized for its part repay more than 40,000 euros per month in royalties to some bloggers about 2500 occur in up to 9,000 euros per month. "The market has evolved. The most popular blogs are now dealing with those very general topics such as news, travel, comics, or creative hobbies, "said Frederic Montagnon whose company, working with the authority of TF1, is a figure of Business 1.5 million euros for 2007.

In short, although some bloggers like Guillaume Frat (Guim.fr) still refuse to make money with their blog, this type of activity is already an income even further, for the main French blogs. However, it remains to be seen whether they will win one day provided that the American bloggers. According to a recent article in Business 2.0, Michael Arrington, founder of TechCrunch.com, now affects more than 60,000 dollars ... a month.

Blog	Auteur	Visiteurs (NNR)	Régie(s)	Revenus estimés
ChauffeurdeBuzz	Otto	326 000	Adsense, blogbang, Criteo, Mirago	10 000 € H.T.*
Loiclemeur.com	Loïc LeMeur	46 000	Adsense, blogbang, Podemus, Influence	6000 € H.T.
JournalduGeek	Anh Phan	172 000	Influence	5000 € H.T.
PointBlog	Gilles Klein	36 000	Influence	3000 € H.T.*
TechCrunch	Ouriel Ohayon	32 000	AdSense, Influence, Zlio	3000 € H.T.*
Presse-Citron	Eric Dupin	62 000	Adsense, W2, Blogbang, TextLinks, publiredactionnels, annonceurs directs	2500 € H.T.
iNanoblog	Charles Nouyrit	hors panel	AdSense, TradeDoubler, Amazon, Ciao	2500 € H.T.
Anonyme	... en 3 lettres	hors panel	BlogBang, publiredactionnel en direct	2000 € H.T.
Fubiz	Romain Colin	hors panel	Influence	1000 € H.T.
GUIM	Guillaume Frat	hors panel	pas de régie	0 € H.T.

(*) These figures are only an estimate. They have not been disclosed by the authors of these blogs.